Specialist, Marketing Communications

DEscriptION:

This role is expected to drive marketing campaigns and tailored programs for APS region. Support the development,

management of digital and social tools for lead gen and demand gen purpose.

RESPONSIBILITIES:

1. Assist marketing manager to create and own local marketing strategy- partner with stakeholders to identify local

market, target solution focus, accounts, to implement local marketing programs and campaigns.

2. Manage owned platform and overall contents of digital touchpoints, and be responsible for the accuracy of Chinese

contents (website, social, PR, blog, datasheet, literature, creatives etc.)

3. Manage WeChat service account, WeChat video account, Weibo and Youku account. Can proactively advise Ｏn China social improvement based Ｏn benchmarking.

4. Assist in marketing assets delivery and optimize execution for 360-degree marketing campaigns including but not limited to webinars, social, landing page, email campaigns etc.

5. Support planning and coordination of webinars/tradeshow/exhibition/customer events/ roadshow.

6. Work with PR, social and brand team to deliver and execute local brand awareness and thought leadership

campaigns to meet local requirements.

REQUIREMENTS:

1. Bachelor’s degree.

2. Minimum 2-5 years of relevant marketing experience.

3. Self-motivated with excellent interpersonal and collaborative skills.

4. Fluent in both oral and written English and Chinese.

5. Strong sense of responsibility with can-do attitude.

6. Ability to multi-task and work under pressure in a changing environment.

7. Proficient in Microsoft office. 

8. Photoshop, illustrator, and Dreamweaver editing skill will be a plus.

9. Experience with Adobe Experience Manager  (AEM) is preferred.

MBM Pay Philosophy: 

1. Total compensation for total contribution. 总体薪酬反映总体贡献。   

2. We pay individuals, not positions. 每位员工都为组织带来了不同的视角、禀赋、技能、知识、经验以及背景，从而决定了他们能够各自在何处、以何种方式为公司做出***贡献。我们因人付薪，而不是因岗付薪。